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Graphie CEO’s Note: Reflecting on 2025 and Embracing 2026 with Optimism

05 Jan 2026

2025 was not an easy year for many businesses in Indonesia, including us at Graphie. The challenging economic conditions forced us to think more clearly, act more cautiously, and make decisions consciously. There were difficult phases we had to overcome—from maintaining operational continuity, ensuring quality, to maintaining team spirit amidst uncertainty.

However, it was precisely in this challenging year that we learned many invaluable lessons.

We are very grateful to have closed 2025 on a positive note. If I had to summarize one word that best represents Graphie's journey last year, it would be growth. Growth not only from a business perspective, but also from within. Our team became more solid, supportive, and had a stronger sense of ownership in the company's vision. We continue to feel the trust of our clients, and that gives us tremendous energy to keep moving forward. At the same time, we strengthened our company values—integrity, collaboration, and a commitment to always providing the best.

As we enter 2026, we realize that the challenges will not necessarily diminish. This hasn't been an easy year, and we're not blind to that reality. However, we choose to move forward with optimism. We believe that Graphie's performance will improve, supported by a solid and resilient team, increasingly clear and structured SOPs, the use of increasingly sophisticated technology, and our consistency in maintaining service quality. For us, customer trust is a mandate that must be upheld, and we are committed to continuously exceeding those expectations.

This year is also a special moment for Graphie. We've been in business for eight years—a journey that would not have been possible without the support of many parties. From the clients who have faithfully entrusted us with their creative and strategic needs, to the partners and teams who have been with us from the beginning and those who joined us along the way. Thank you for your trust, patience, and incredible support. We wouldn't be where we are today without all of you.

With gratitude, we welcome 2026 as a year to take a more mature, prepared, and meaningful journey. May Graphie continue to grow, make a positive impact, and become a reliable partner for every client we serve.

Welcome, 2026.
Let's Move Forward Together.

Warm regards,
CEO Graphie